LaTweez Pro Illuminating Tweezers with Lipstick Case, Pink LaTweez was founded in 2004 with an idea, passion and the desire to bring innovation to the industry. Over the years, LaTweez has grown in to a GLOBAL beauty brand and can be found in luxury retailers throughout the world. We are innovators, creators, problem solvers, and beauty experts! LaTweez is a place where innovation meets practicality. Products are made with precise engineering, patented design, innovative packaging, and superior quality.